1939

In 1939, the Dorfzaun brothers, Semi and Julius, who had recently arrived in Cuenca from Germany, established the Dorfzaun Panama Hat business. They began exporting toquilla straw hats to their brother Karl in the United States..

1950

In 1950, Semi and Julius retired, leaving the business to their nephew Kurt, who founded the now renowned Exportadora K. Dorfzaun Cía. Ltda.

1960

In 1960, K. Dorfzaun Cía. Ltda. marked a turning point in the commercialization of toquilla straw hats by building a modern facility in Cuenca’s industrial area. This allowed a transition toward more industrialized processes while maintaining the essence of traditional craftsmanship and handling significant export volumes.

1999

Starting in 1999, under the leadership of Alberto Dorfzaun, Kurt’s son, the company incorporated advanced finishing machinery. This enabled the development of dozens of new hat shapes aligned with global fashion trends.

2000s

With decades of experience, the company continued its commitment to innovation by adopting modern environmental standards. It introduced plant-based dyes and processes designed to minimize ecological impact, protecting both the environment and the health of artisans.

2014

As a world-class exporter, K. Dorfzaun understands that logistics and security are essential. Since obtaining BASC (Business Alliance for Secure Commerce) certification in 2014, the company has ensured that its export processes are protected against illicit activities, facilitating international customs procedures and building trust with corporate clients across the United States, Europe, and Asia.

2020

Over the years, what began as an export connection with the United States evolved into a global market presence supported by an international distribution network. This expansion has allowed this traditional Ecuadorian product to reach some of the most prestigious fashion houses in the world.
In 2020, the company took a major step toward digitalization to further expand its reach in international trade, while maintaining its presence in leading publications such as The Hat Magazine.

2020s

The company has demonstrated a strong strategic ability to interpret global market trends by diversifying its product offering. Beyond the classic “Panama Hat,” its portfolio includes hat bodies, finished hats, caps, visors, felt products, and accessories, serving both manufacturers and end consumers.

2026

K. Dorfzaun continues to invest in artisan training—not only to preserve traditional techniques, but also to ensure that the raw material (toquilla straw) meets the high-quality standards required by the luxury market.